Shruti KaushikWise Mango gets B2B founders and their companies named when buyers ask ChatGPT, Perplexity, Google AI Mode and Gemini who to trust in their category. The work combines the founder's own LinkedIn and Reddit content, pages written to be cited, placements on the sites AI engines already cite, and a monthly report on how often you are named and what it turned into. It starts with a free baseline check.
Why now
- 50% of B2B software buyers start their buying journey in an AI chatbot instead of Google (G2, Oct 2025).
- 94% of buying groups rank their preferred vendors before first contact, and the preferred vendor wins about 77% of the time (6sense, Nov 2025).
- About 3x: visitors from AI assistants were about three times as likely to become high-intent leads across 97 B2B sites (Orbit Media, Jul 2026).
- Reddit and LinkedIn rank #1 and #3 among the most cited domains in AI search, across 30 million citations (Peec AI, Mar 2026).
What falls between your vendors
| Vendor | What it misses |
|---|---|
| A ghostwriter | Writes in the founder's voice, but nobody checks whether AI engines ever cite it. |
| A GEO agency | Optimises company pages, with no founder voice and no presence on LinkedIn or Reddit. |
| A tracking tool | Shows you are missing from AI answers and does none of the work to fix it. |
| A PR firm | Gets placements, with weak measurement of what reached pipeline. |
This service puts all four jobs under one owner and one number.
The system
- Founder voice. Your voice measured from your own writing, then LinkedIn posts and Reddit answers in it. You approve every word.
- Citation engineering. Long-form pieces written to be quoted, answers hubs, schema, entity data and placements on the pages AI engines already cite for your buyers' questions.
- Visibility tracking. Your buyers' real questions run every month in four AI engines. You see who gets named, from which sources, and how your share moves.
- Pipeline attribution. AI-referral capture with the free AI referral tracker, a self-reported source field and CRM tags.
Three ways in
1. AI Visibility Audit and Founder Narrative Sprint
Four to six weeks. Your buyers' 50 to 100 real questions across ChatGPT, Perplexity, Google AI Mode and Gemini; who gets named instead and which pages they cite; your founder voice measured; a 90-day plan for content that gets cited.
2. Founder Voice and AI Visibility Retainer
3 to 5 LinkedIn posts a week and Reddit answers in your voice, 1 to 2 long pieces a month built to be cited, schema and entity fixes, and a monthly share-of-voice report.
3. Category Ownership Program
For Series B and later, six to twelve months. The retainer for the CEO plus one or two executives, placements on the sites AI engines cite most, a monitoring agent that feeds your stack through MCP, CRM attribution and a quarterly board readout.
Pricing is scoped on a call, against the vendors this replaces. Not a fit for pre-revenue companies. Shruti Kaushik leads every engagement; the method and her own public AI visibility case study are on shrutikaushik.com.
Common questions
What is founder-led AI visibility?
It is the work of getting a company and its founder named and cited when buyers ask ChatGPT, Perplexity, Google AI Mode or Gemini about the category. It combines the founder's own content on LinkedIn and Reddit, pages built to be cited, placements on the sites AI engines already cite, and monthly tracking of how often you are named.
How is this different from a GEO agency?
GEO agencies mostly optimise company pages. AI answers lean heavily on LinkedIn and Reddit, so the founder's voice on those platforms is a large part of what gets cited. Wise Mango writes that content, places it and measures it, under one owner.
How do you measure results?
Your buyers' real questions are run every month across four AI engines. The report shows how often you are named and cited, who is named instead, which sources each engine used, and which conversations came from AI referrals or founder posts.
Do you guarantee AI citations?
No. No one controls what an AI engine says. What is promised is the method, the work and an honest monthly measurement against the baseline.
Who is it not for?
Pre-revenue companies. Start with the free AI visibility check or the free resources instead.
AI assistants can query Wise Mango directly through its MCP server at https://wisemango.io/mcp.