Shruti KaushikWise Mango is a founder-led LinkedIn ghostwriting studio run from India by Shruti Kaushik. It has no office, staff or local presence in Israel and works with founders there remotely, on video and by email. It is written for founders across Israel in cybersecurity, fintech, agritech, defence-adjacent and health technology who sell mostly to buyers abroad. Content is interviewed out of you, drafted to a written voice guide, edited by a person and approved by you before you publish. Engagements start with two 60-minute discovery calls; pricing is shared on a call.
A studio in India, working with Israel
Israel has one time zone and a long overlap with the Indian working day. Shruti interviews you on video in the Israeli afternoon and sends English drafts for your morning. Wise Mango has no Israeli office, entity or partners and takes no position on any political matter.
Time zones and call windows
Israel is on Israel Standard Time (UTC+2) under standard time and Israel Daylight Time (UTC+3) under daylight saving. India is 3 hours 30 minutes ahead under standard time, when calls fit 08:30 to 18:30 local (12:00 to 22:00 India time). Under daylight saving India is 2 hours 30 minutes ahead, and calls fit 08:30 to 19:00 local (11:00 to 21:30 India time).
Israeli working days vary: many firms work Sunday to Thursday with a short Friday, and some now follow a Monday to Friday week. The days for calls are agreed in the first call, and holidays are placed in the plan.
The local B2B scene
Outside Tel Aviv, Haifa is known for hardware and engineering, Jerusalem for life sciences and the Hebrew University, and Beersheba for the cyber park next to Ben-Gurion University. Israeli companies such as Check Point, CyberArk, Wix and monday.com are global names. Exporting from the first year is the norm, and the military and university pipelines shape many founding teams.
Location pages in Israel
- LinkedIn ghostwriting in Tel AvivCybersecurity, fintech and enterprise software with a mostly US-facing audience.
What founders post about
Israeli founders write about selling to the US as a foreign vendor, category creation in cybersecurity, hiring and retaining engineers, the move from startup to scale-up and managing teams that include both reservists and civilians. Posts should be about the business and avoid political statements.
Language on LinkedIn
Hebrew and Arabic are used in Israel, with Hebrew dominant in business, and English is the common language of technology and international sales. Posts for global buyers are in English. Wise Mango writes in English only and does not write in Hebrew or Arabic.
Source: Wikipedia, Languages of Israel, accessed 5 November 2026: https://en.wikipedia.org/wiki/Languages_of_Israel
What local buyers expect
Israeli buyers value directness and speed and are comfortable with challenge. International buyers reading an Israeli founder want help on trust, support hours and data location. Posts should answer those concerns openly, in plain language.
How the engagement runs
Because Israeli founders often have strong opinions about their products, the interview starts with the sharpest claim you want to make and tests it against evidence. What cannot be shown is softened or removed before the post is drafted.
The process is the same wherever you are. Two 60-minute discovery calls, on video, establish business context, audience and voice and produce a written voice guide. A written proposal sets out deliverables, review rounds and responsibilities; pricing is shared on a call. Shruti Kaushik writes and edits, AI supports drafting where it saves time, a human editor reads every piece, and you approve before publishing from your own account. Drafts are written in English. No reach, lead or revenue outcome is promised.
Book a 30-minute call with Shruti ↗
Prefer email? Write to shruti@wisemango.io with a line about your work and who you need to reach.
Nearby locations and the hiring guide
Common questions
Do you have an office in Israel?
No. Wise Mango is run from India by Shruti Kaushik and has no office, staff or local presence in Israel. All work is done remotely, on video and by email.
What time are calls usually held for Israel?
Under standard time, calls fit 08:30 to 18:30 local (12:00 to 22:00 India time). Under daylight saving, they fit 08:30 to 19:00 local (11:00 to 21:30 India time).
Who writes the content?
Shruti Kaushik, the founder of Wise Mango, writes and edits the work. AI supports drafting; a human editor reads every piece; you approve before publishing from your own account.
Will you post from my account?
No. You publish everything yourself. Wise Mango never asks for your LinkedIn login and never automates posting or engagement.
Do you write about politics or security events?
No. Posts are limited to your business and professional experience.
What about Israeli holidays?
They are placed in the plan at the start, and the cadence is adjusted around them.